Share Your Love of Shoes™

Friendly Rooster and Tip Toey Joey are working together to help infants in need.  As part of an ongoing effort to help communities, Friendly Rooster will be donating brand new Tip Toey Joey shoes to US charities that benefit infants.

How it works

It’s simple.  Purchase any size or style of Tip Toey Joey shoes from, and a new pair of Tip Toey Joey shoes will be donated to a beginning walker in need in the United States.  By working with charities specializing in infant care, Friendly Rooster will ensure that the shoes are used to benefit those children that need good, high-quality shoes but are otherwise unable to afford them.

Why is the campaign specific to beginning walkers?

According to the American Academy of Pediatrics, baby shoes “should be comfortable and flexible with nonskid soles to avoid slips and provide room to grow.  Stiff and compressive footwear may cause deformity, weakness, and loss of mobility”.  Obviously, it is very important for children learning to walk (beginning walkers) to have proper footwear.  Nearly 70% of foot problems come from wearing shoes that don’t fit correctly and, unfortunately, much of the footwear sold is often not healthy for tiny, developing feet.

Tip Toey Joey takes pride in the quality and craftsmanship of their shoes  They are made of super-soft, breathable leather that help protect infants learning to walk from cutting or injuring their delicate feet. 


Why donate to My Stuff Bags?

Each year, more than 300,000 children in the US must be rescued from dangerous home environments.  They often have to leave their homes with little to no belongings of their own.  My Stuff Bags gives these children something of their own to hold on to.  Each bag is filled with necessities and items that are comforting...a toothbrush, a blanket, a book, and perhaps a new pair of shoes.

Why donate to Rooms to Grow?

Room to Grow is dedicated to enriching the lives of babies born into poverty throughout their critical first three years of development. Parents expecting a baby are referred to Room to Grow by selected prenatal programs assisting low-income families. Upon their referral, parents visit Room to Grow's warm and inviting space once every three months from just before the birth of the baby until their child turns three. During their one-on-one appointments with our staff social workers, typically lasting two hours, parents receive developmental information, customized support, and all of the needed baby items to ensure a healthy and secure start for their child.

Help Friendly Rooster and Tip Toey Joey provide much-needed shoes to those in need.  Simply purchase a pair of TTJ shoes and we’ll help you “Share Your Love of Shoes”!


Click here to Shop for Tip Toey Joey shoes.